SearchVIU: How LLMs Actually Use Schema Markup

SearchVIU Audit: How LLMs Read Schema Markup & JSON-LD

SearchVIU ran controlled tests to measure if LLM scrapers process metadata kept purely within Schema scripts.

1. The Text Requirement

Information hidden inside ld+json blocks but omitted from user-visible HTML page body text is routinely ignored by RAG pipelines. Visible page copywriting remains the primary driver.